Subswell
Start for free

Grow your newsletter through vetted recommendations, on the email platform you already use.

Join a small, curated network. Find relevant partners, swap recommendations for free, or pay for subscribers who pass quality checks.

I want to growGet recommended by vetted newsletters in your niche.
  • Swap recommendations for free
  • Or set a price per subscriber
  • Pay only for readers who pass
See how growing works I want to earnGet paid to recommend relevant newsletters after signup.
  • Add the widget after signup
  • Readers pick newsletters they like
  • Get paid for engaged subscribers
See how earning works

Free to join. No monthly fees, no setup fees.

Paid picks

Recommend newsletters you love. Get paid for every reader who sticks.

Show a few hand-picked newsletters right after someone subscribes to yours, with our widget or a hosted page. You earn each time a reader you send passes the quality check.

Start earning freeHow earning works
Paid out by PayPal

$0

to join. No monthly fees for publishers or advertisers.

100%

of readers who don't pass the quality check are refunded, automatically.

80%

of every paid pick goes to the newsletter that sent it.

Partner programs

Get recommended by newsletters your readers love. Pay only for quality subscribers.

Choose your price per subscriber and your quality check level, and approve every partner yourself. Subscribers are held for the quality check first, so you only pay for real, lasting readers.

Start growingHow growing works

Why newsletters grow with Subswell

Built so both sides can trust every new reader.

Subscriber quality you control

Choose Standard or Premium check. Every subscriber is held and checked first, and anyone who fails is refunded automatically. Zero risk on bad signups.

Pay as you go

No subscriptions. You set your own price per subscriber and top up from $25. Every hold, charge, refund and payout is visible in your dashboard.

Only vetted newsletters

Every newsletter in the network is reviewed by our team before it can recommend or be recommended.

Free recommendations

Grow together with free picks.

Find newsletters in your niche and recommend each other, with no money involved. We match you with similar audiences and show exactly how many subscribers you send and receive.

Find swap partners

Works with the email platform you already use

  • beehiiv
  • Kit (ConvertKit)
  • Mailchimp
  • MailerLite
  • ActiveCampaign
  • Klaviyo
  • Brevo
  • More on the way

All trademarks and logos belong to their respective owners. Their use indicates compatibility and doesn't imply endorsement.

Set up in minutes. No code required.

I want to growI want to earn